THE MARKETING APP FOR SMALL BUSINESS OWNERS

Small Business Marketing Made Simple

Compass gives you a personalised marketing plan every day. Agency-level expertise, in your hands.

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Built For Your Business

Compass was created to give small business owners access to personalised marketing strategies, grounded in techniques that big brands have relied on for decades. Grounded in marketing science and built for success.

Free to start, no card needed, and you stay in control.

Sign Up For Free

What Compass Is

Compass is a marketing collaborator built to learn your business, ask the right questions, research your market and give you a personalised marketing plan with the insight and expertise of a senior marketer at a fraction of the cost.

  • Strategy first: Every plan is grounded in proven marketing science, so you start from what works
  • Stay in control: Compass recommends your daily tasks, explains why and asks for your approval.
  • Learn as you go: jargon free reasoning behind each step, so you get better at marketing each week

Learn More

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How Compass Works

1

Learns Your Business

Ten to twenty minutes of questions and conversation while Compass researches your market and customers.

2

Writes Your Strategy

Your free 90 Day Growth Plan lands first. A Pro Plan turns it into a full 12-month strategy that adapts as you grow.

3

Turns Your Strategy Into Action

A personalised daily task list, sized to the time you have. Compass drafts the work, shows you why it matters, and walks you through it, so you approve it and learn as you go.

Key Features

Yearly Strategy

Compass plans your year ahead based on the deep market research, audience data, goals, ambitions, budget and availability.

Learn more about how Compass builds your strategy ›

Daily Tasks

Compass breaks down the plan into manageable daily tasks with easy to understand instructions and jargon free reasoning.

Learn more about how Compass creates the daily tasks ›

Weekly Updates

Compass changes and adapts the plan around your results, reminds you when tasks are overdue and adjusts your targets as needed.

Learn more about how Compass adapts the plan ›

Proven Marketing Science

Compass gives you rigour without the reading list. Built on the marketing science big brands have used for decades: brand building, positioning, persuasion, customer psychology, channel strategy. Every recommendation carries its reasoning in plain English, so the craft sticks with you forever.

  • Grounded in named, proven frameworks rather than generic AI guesswork.
  • Every task explains the "why" in jargon-free language.
  • You know what "good" looks like, long after you stop needing Compass.

Learn More

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1,000 of 1,000 founding spots left

Founder Rate, Locked for Life

Pro Plan subscription £19 per month for as long as you stay.

  • The first 1,000 founder members can upgrade and lock £19 a month for life.
  • When the places are filled, the Pro Plan becomes £39 a month.
  • Your founder rate never changes.
  • See full pricing details.
Free 90 Day Growth Plan

FAQs

Compass is a personalised AI Marketing Collaborator. It learns your business, researches your market, and writes a marketing strategy you can act on.
A new category of AI marketing software that works alongside you: you bring the business knowledge, it brings the marketing science. See the full comparison of AI marketing approaches.
General-purpose AI tools need your prompts. Compass learns your business, researches your market, and writes a plan and daily actions grounded in marketing science from the first conversation.
Small business owners running their own marketing. Compass calibrates to the way your business wins customers, whether that is local-first, booked services, knowledge services, audience businesses, or online retail.
A single on-screen marketing plan personalised to your business, with the market truth, the customers worth pursuing, the buying moments, and a 90 day roadmap. Free and yours to keep.
Free includes the 90 Day Growth Plan. The Pro Plan is £19 a month for the first 1,000 founders, locked for life, then £39 a month. See full pricing details.
If you run a business and do the marketing yourself, Compass is for you. If you have a marketing director and budget already running it, Compass is not the right fit yet.
An agency runs your marketing for you, which suits some owners. Compass is for owners who want to run their own marketing with agency-level expertise and coaching, at a fraction of the cost. You get the plan, the daily actions and the reasoning, and you learn the craft as you go.