COMPASS, FOR CONTENT CREATORS

Marketing for Content Creators

You make the content, edit it, post it, and somehow also have to market it, all from the same desk. Compass helps you grow the audience that fits what you make, turns that audience into income that does not depend on one platform, and teaches you the marketing craft your channel can lean on next year. Try Compass today with a free 90 day growth plan.

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Content creator

What You Came Here to Solve

It's late and you have finished editing, which is most of your week. The numbers are flat, a video you were proud of underperformed while a throwaway one did not, and you cannot see the pattern. The algorithm changed again, your income leans on one platform and one sponsor, and the creators who blew up seem to have done it on luck you cannot copy. You have an email list you never send to, a Patreon you set up and forgot, and ideas for turning the audience into something steadier that never leave the notes app. You know the audience is real, but the marketing and the money side keep losing to making the next piece. What do you do?

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Interviewer duo

Why Most of the Advice Misses the Mark

Most creator advice is hustle content built for views, full of vague growth tips and survivorship stories, and it assumes the algorithm and the luck that carried someone else will carry you. You have tried the tips and ended up no clearer on what grows your specific channel or turns watchers into income. The advice rarely tells you which lever matters for what you make, so you chase trends and burn out. It ends in posting on hope, leaning on one platform and one sponsor, and watching the chance to build something steadier slip past while you make the next piece.

Podcaster

What Makes Compass Different

Most AI tools would churn out your content and make you sound like every other channel, when your voice is the entire reason an audience follows you. Compass works the other way. It pairs the speed of AI with coaching and a feel for how creators grow and earn, so your voice stays yours and you learn the marketing as you make.

Compass starts with the audience that fits what you make and the income that does not depend on one platform, because for a creator those are the two things that decide whether this lasts. It surfaces the audience-growth, format, and distribution actions that lift your channel against what your category typically does, and it names the reason behind each one so the craft stays with you. It sets your channel mix to fit a solo creator, calibrated to the platforms you use and the owned audience, like your email list, that no algorithm can take. It teaches you to build the audience and the multiple income lines, the membership, the products, the sponsorships, that turn a following into a living.

You stay the creator who makes the work, you learn why each one grows the audience and the income, and you have a senior marketing executive's judgement beside you.

How Compass Works

1

Learns Your Channel

Twenty minutes to get started. You answer a handful of quick questions about what you make: your platforms, who your audience is, where your income comes from, where you already show up. While you answer, Compass researches your niche and surfaces what it finds for you to confirm or correct. Then a short guided conversation captures the rest: your best piece, what success looks like for the next quarter, what you have tried, and how much time you can put behind it.

2

Writes Your Marketing Strategy

The free 90 Day Growth Plan lands first: a single on-screen plan personalised to your channel, with the truth about your niche, the audience profiles most worth pursuing, the moments that turn a viewer into a subscriber and a subscriber into income, and a 90 day roadmap of the actions that matter most. Your Pro subscription turns that into a full 12 month marketing strategy with deeper research, five audience profiles instead of two, and a monthly cadence that adapts as the channel grows.

3

Turns Your Strategy into Action

A short daily task list, sized to the time you have, anything from one task to a few, organised by audience profile and channel. Some tasks Compass handles in the background, such as mention tracking and trend monitoring. The rest are short and clear, designed to fit around making, with the marketing science behind each explained in plain English so you learn the craft as you go.

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Adapted to Your Business

Compass calibrates to your specific business. Each of these has its own page with the actions that fit the work best

The Marketing Science Underneath

Creator marketing has its own canon of science: how an audience finds and follows a channel, the format and consistency mechanics that decide whether a piece travels, the owned-audience economics that protect you from a single platform, and the maths of turning a following into multiple income lines. Compass applies the science to your channel and names the reason behind every task in plain English, so you learn your marketing craft every day until one day you won't need Compass anymore.

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Videographer
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Founder Rate, Locked for Life

Pro Plan subscription £19 per month for as long as you stay.

  • The first 1,000 founder members can upgrade and lock £19 a month for life.
  • When the places are filled, the Pro Plan becomes £39 a month.
  • Your founder rate never changes.
  • See full pricing details.
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FAQs

By doubling down on the formats and topics that fit your channel and your audience, at a cadence you can sustain. Compass reads what works for you and plans the growth rather than the burnout.
Through the owned audience and the multiple income lines that make you less exposed: your email list, memberships, products, and the right sponsorships. Compass plans the actions that build them.
Usually distribution and timing rather than quality. Compass looks at the pattern and coaches the packaging and posting that give your strongest work its best chance.
Yes, it is the audience no algorithm can take. Compass helps you start sending in a way that fits your voice and turns subscribers into your steadiest income.