COMPASS, FOR EBAY SELLERS

Marketing for eBay Sellers

You list, you photograph, you pack and you post, and the marketing time is whatever is left once the orders are out. Compass helps you write the listings that win the search, lifts the sell-through on the items sitting unsold, and teaches you to bring buyers back off the fees. Try Compass today with a free 90 day growth plan.

Get Your Free 90 Day Growth Plan See How Compass Works
Clothing seller

What You Came Here to Solve

It's 9pm and you check the seller hub on your phone. Sales were steady last week, but three listings have plenty of views and no buyers, the fees took their cut on everything that did sell, and an item you know is good has sat unwatched for a fortnight. A competitor selling the same stock has dropped their price and climbed above you in the results, your feedback score is strong but a neutral from last month still nags, and you have one promoted-listings budget you are not sure is paying back. You know the listings could work harder and you know you are leaving repeat buyers on the table, but the only time you have is after the post office run. What do you do?

Get Your Free 90 Day Growth Plan

Dressmaker

Why Most of the Advice Misses the Mark

Most eBay advice online is either platform boilerplate or hustle-channel noise built for resellers chasing volume, and it assumes hours to test, a warehouse of stock, and a tolerance for spend a one-person shop does not have. You have read the "top tips" posts and watched the videos and ended up no clearer on what would shift your sell-through. The advice rarely tells you which lever matters for your category, so you tweak everything at once and learn nothing. It ends in relisting on hope, cutting prices to move stock, and handing eBay another slice of a margin that was thin to begin with.

Sneaker collector

What Makes Compass Different

Most AI tools would rewrite your listings and hand you the same template every seller is using, when knowing which lever lifts your specific sell-through is the whole game. Compass works the other way. It pairs the speed of AI with coaching and taste, so the plan fits your shop and your stock and you learn to read what works rather than renting a black box.

Compass starts with where your effort pays back, because for a one-person shop the scarce resource is your time, never a shortage of things to try. It surfaces the listing-title, photo, and pricing actions that lift your search ranking and sell-through against what your category typically does, and it names the reason behind each one so the judgement stays with you for the next listing. It sets your channel mix to fit a seller who lives on the marketplace, calibrated to eBay's search and promoted-listings mechanics rather than a generic ecommerce model. It teaches you to bring buyers back through the off-platform follow-up and the repeat-buyer habit that earns a sale without paying the finding cost twice.

You stay the seller deciding what to stock and list, you learn why each one pays back, and you have a senior marketing executive's judgement beside you, working out what wins the sale so you can do it again.

How Compass Works

1

Learns Your Shop

Twenty minutes to get started. You answer a handful of quick questions about your eBay shop: what you sell, your categories, who buys from you, where else you show up. While you answer, Compass researches your market and surfaces what it finds for you to confirm or correct. Then a short guided conversation captures the rest: who your last great buyer was, what success looks like for the next quarter, what you have tried, and how much time and budget you can put behind it.

2

Writes Your Marketing Strategy

The free 90 Day Growth Plan lands first: a single on-screen plan personalised to your shop, with the truth about your category, the buyer profiles most worth pursuing, the listing moments that turn a watcher into a buyer, and a 90 day roadmap of where your effort pays back. Your Pro subscription turns that into a full 12 month marketing strategy with deeper research, five buyer profiles instead of two, and a monthly cadence that adapts as the shop grows.

3

Turns Your Strategy into Action

A short daily task list, sized to the time you have, anything from one task to a few, organised by buyer profile and channel. Some tasks Compass handles in the background, such as listings monitoring and tracking your shop's mentions. The rest are short and clear, designed to fit between listing and posting, with the marketing science behind each explained in plain English so you learn the craft as you go.

Get Your Free 90 Day Growth Plan

The Marketing Science Underneath

Selling on eBay has its own canon of science: how the search ranking rewards titles, specifics and sell-through, the psychology of a buying decision on a listing page, the maths that decides whether promoted listings pay back, and the repeat-buyer economics that bring a buyer back at a fraction of the cost of winning them off the fees. Compass applies the science to your shop and names the reason behind every task in plain English, so you learn your marketing craft every day until one day you won't need Compass anymore.

Learn More

Retail store associate
1,000 of 1,000 founding spots left

Founder Rate, Locked for Life

Pro Plan subscription £19 per month for as long as you stay.

  • The first 1,000 founder members can upgrade and lock £19 a month for life.
  • When the places are filled, the Pro Plan becomes £39 a month.
  • Your founder rate never changes.
  • See full pricing details.
Get Your Free 90 Day Growth Plan

FAQs

By making the title, the item specifics and the photos do the work the eBay search rewards, then pricing to your category rather than guessing. Compass walks you through each lever and tells you which one matters most for what you sell.
Sometimes, for the right items at the right rate. Compass weighs your numbers and tells you where promoted listings pay back and where they eat your margin, so the budget goes to the listings that earn it.
Through the follow-up and the off-platform actions that are allowed and that bring a buyer back without paying eBay's finding cost again. Compass coaches the habit and the wording.
Free includes the 90 Day Growth Plan. Pro is £19 a month for the first 1,000 founders, locked for life. After the 1,000th seat is taken, Pro is £39 a month. No card needed to claim the free plan. See full pricing details.